#611 Practice Record ’21 “Butter” Dance Practice – 2022 BTS FESTA

“BTS’ 9th year anniversary is right around the corner and the dance practices are moving to the more recent songs. Today BTS shared the dance practice for “Butter” was released as a digital single on May 21, 2021, as the band’s second English-language single. “Butter’s premiere garnered over 3.9 million peak concurrent viewers on YouTube, surpassing previous record-holder “Dynamite’s over 3 million concurrent attained in August 2020, and set a new all-time record for the biggest music video premiere on the platform.

“Butter” also became the most-viewed YouTube video in the first 24 hours, amassing 108.2 million views and setting four new Guinness World Records. This gave BTS the top two spots for the biggest YouTube premieres and 24-hour music debuts in the platform’s history. On June 28, it became the longest-running #1 debut for a group in Hot 100 history, breaking the 23-year record held by Aerosmith’s “I Don’t Want to Miss a Thing” (1998)

With 11.042 million first-day streams on the Spotify global chart, “Butter” set a new record for the biggest song debut in the platform’s history, surpassing Ed Sheeran and Justin Bieber’s “I Don’t Care”, which held the record since May 2019 with 10.977 million opening-day streams, and earned a Guinness World Record for the achievement. This also marked a new personal best for BTS, surpassing their previous high of 7.778 million streams for “Dynamite’s debut in August 2020. With over 20.9 million unfiltered global streams, “Butter” set another record for the largest single-day streams of any song ever on Spotify.

“Butter” debuted at number one on the Billboard Hot 100 chart issue dated June 5, 2021, giving BTS its fourth number-one in under nine months. The band became the fastest act to achieve four number-ones since Justin Timberlake in 2006–2007, the first group since the Jackson 5 in 1970, and the only group to debut three songs in the lead.

“Butter” remained atop the Hot 100 and Digital Songs charts for ten non-consecutive weeks.

On the chart issue dated July 24, 2021, it ranked at number seven while “Permission to Dance” debuted at number one. The following week, it returned to the top of the chart, making BTS the first act to displace itself at number one across two consecutive weeks. As of July 2021, the song has sold over one million copies in the United States.

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